The other group read the text. Tell them they must read it so it ends after 53 seconds. Encourage them to try reading the text in different ways (sad, happy, puzzled, etc.)
Make new groups of four – two from each group. With the text and the description of the ad the group produces a reading of the text they think sounds good. These versions can then before performed with the ad on the screen with sound turned off.
Finally, watch the ad with the sound and discuss questions such as:
In what ways is the reading similar or different from the way we read? Which words are emphasized?
Does the speed change or stay the same?
If you think it is appropriate, students can try to imitate the way the ad was read.